KITH x Coca Cola 2018 Campaign Sells Out Overnight

This is KITH x Coca Cola’s third campaign. It includes cropped rugbies, hi-top Converse and swimwear for Coke heads. It has already sold out.

When KITH x Coca Cola collaborated on a third round of products for their 2018 campaign. The line dropped around August 15 and as of this blog post it has sold out except for this KITH WOMEN X COCA-COLA SWIM ONE PIECE RED ($165) in size medium.

According to the press release the collaboration has four collaborations within that collaboration. Present are Coca Cola Chuck 70 hi-top sneakers embroidered with the logo in different languages. The Golden Bear USA wool varsity jacket is embroidered with the Coke logo. There are Oakley Frogskin sunglasses that say Coke on them. And there are striped crew socks by Stance.

The KITH WOMEN X COCA-COLA CROPPED RUGBY WHITE (Sold out!) is a cropped rugby shirt that says Coca Cola on it. It pairs well with the KITH WOMEN X COCA-COLA Chuck Taylor All Star 70s High Silhouette in white (Also sold out!) and the matching Stance crew socks.

The second KITH x Coca Cola campaign was in 2017. The launch included hoodies, tees and shorts, but also swim trunks, beach towels and hats. There was another pair of Coca Cola Chuck 70 hi-top sneakers shown below, Stance crew socks to go with them, and a Yeti cooler.

Kith x Coca-Cola Chuck Taylor All Star 70 Sneakers (2017)

The first campaign in December 2016 “sold out instantly in Kith’s New York and Miami retail stores,” according to a Coca Cola press release. It continues, “The Kith collaboration continues Coke’s legacy as a pop culture icon. From the first Norman Rockwell collaboration to Andy Warhol’s famous Coke bottle paintings, the brand has served as an artistic muse for decades.”

Kith is bigger on the east coast, specifically New York, where they have five stores that sell all different kinds of street fashions and hard to find sneakers. There is also a Kith Miami. And last February they opened Kith Los Angeles on Sunset Boulevard.

Each in-store customer who purchases $50 or more of Kith x Coca-Cola product will be gifted a 6-pack of Kith x Coca-Cola Mini-Cans while supplies last. Each pack features a custom box and includes 3 Classic Coke cans and 3 Cherry Coke cans. These will never be sold.

A post shared by Kith (@kith) on Aug 17, 2018 at 5:30am PDT

To see the entire Kith x Coca Cola 2018 campaign visit the official online boutique.