too faced birthday eyeshadow lipsticks mascara

Too Faced Celebrates 20th B-day w/ Palette & Lipsticks

To commemorate their 20th anniversary Too Face launched birthday themed glitter eye shadow, lipstick and mascara. Congratulations!

Too Faced was founded 20 years ago in Orange County, CA by makeup artists Jerrod Blandino and Jeremy Johnson. Today they employ 201 to 500 people, and now it is the company’s 20th birthday. That’s why they released limited edition glitter eyeshadow, lipstick and mascara in multiple shades.

Too Faced released three special birthday beauty products with glitter in them. The first is Throwback Metallic Sparkle Lipstick ($22) in ten colors such as Pixie Stick and Trampula. There is the Then and Now Eyeshadow Palette ($59) featuring ten of their original eyeshadows and ten new formulations. Plus there is the Better than Birthday Sex Mascara ($24) now with glitter in it.

Pictures of the founders of too faced with their 20th birthday glitter beauty products

Too Faced’s limited edition 20th Birthday makeup collection is available exclusively at Sephora, and the Too Faced website.

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Elizabeth de Moya has contributed to DJ Mag, DJ TechTools, LA Weekly and Thump (Vice). She has a BA in Linguistics from UC Berkeley.